Commodore Avylen Harcourt Brook (1866-1946)

Commodore Avylen Harcourt Brook


Commodore Avylen Harcourt Brook was born in Sheffield, England, in 1866 into a family of silver and bronze electroplaters. His early education was in England. Brook studied art under the famous English artist and critic John Ruskin. It was said that one of his ‘parlor tricks’ was to paint two paintings simultaneously, one with his right hand, the second with his left hand.

He migrated in his early teens to Brooklyn, New York, where he soon became president of the Thomas Cusack Outdoor Advertising Agency. There, Brook created the famous Maxwell House “Good ’til the last drop” neon sign and turned Broadway into the ‘Great White Way’, with advertising signs everywhere in neon lights. As president, Brook was earning $25,000 a year, a princely sum in those days.

In 1919, at the age of 53, Brook retired. He sailed his 22-foot sloop ‘Klyo’ down the Atlantic coast to Fort Lauderdale where he lived in a modest residence named ‘Brookside’ on the New River; his sloop ‘Klyo’ docked in the back on the River. Brook had acquired the title Commodore from his leadership of at least two yacht clubs on the Long Island Sound. Brook had been a member of various groups that promoted the construction of a continuous inland waterway inside the Atlantic coast. In Fort Lauderdale, Brook represented Broward County as a member of the Florida Inland Navigation District (FIND), tasked with the duty of acquiring the old Florida East Coast Canal tollway and turning it over to the federal government for enlargement and perpetual maintenance.  When Brook died, downtown retailers closed for half a day in respect for Brook’s contributions to the community.

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